I’m Morg. I design things I want to exist — sometimes a product, sometimes a business, sometimes a flavour and a label.

I ran operations at an open-banking payments company before going all-in on Golden — a New Zealand honey soda I took from idea to shelf: low-calorie, real ingredients, actual purpose. The rest of my time goes to ideas I can’t leave alone — building-report software, events for older New Zealanders, a merino base layer. Reader, lapsed anthropologist, mostly off social. I run, sail, read and garden.