Log

Log what you own. Protect what matters. A quiet logbook that holds everything you own and tells you what it is worth, what it needs, and when.

Why do we lose track of what we own, and only learn what it is worth once it is gone?

software · Next.js 14 + Worker design system · In Development
Visit log.morgpork.com

Everyone owns more than they think. Not just the car and the house. The cufflinks handed down from a grandmother. The watch bought on a trip. The guitar in the spare room that might be worth something now. These things have receipts, warranties, service histories, and values that move over time. Right now all of it lives in a drawer, an email, or nowhere.

Log is a place for it. Photograph a thing, give it a name and a rough value, attach the receipt if you have one. Log watches the rest. A car depreciates, gold moves overnight, a warranty ticks down, and Log surfaces it the way a good accountant would: calm, specific, and named. Your Corolla needs an oil change. Your cufflinks are now worth more than you paid.

The design follows the product. Warm sand surfaces, terracotta when something needs attention, cornflower blue when the numbers are talking, large bold values with the currency tucked in beside them. It is built on Next.js with the Worker design system, stored in Supabase, with an Expo companion app for logging things room by room. When the worst happens, export the lot for your insurer.

Phone views

Customer

Problem

How might we make owning something leave a trace, so the proof is already there on the day it is needed?

Unfair solution

Staying Log

Purpose

Core idea

Everyone owns more than they think, and almost none of it leaves a record until it is stolen, breaks, or has to be claimed on. Log is where a thing gets photographed, named and valued once, and then watched: a warranty ticking down, a car depreciating, gold moving overnight. When the worst happens, the whole record exports for the insurer.

Personality

Calm, specific and named, the way a good accountant tells you something. Your Corolla needs an oil change. Your cufflinks are worth more than you paid.

Ambition

Emotional positions

Key messages

Where this study comes from.