Golden is a real business. Honey-sweetened drinks, stocked in New Zealand supermarkets. The product is physical; the operations are digital.
Running a drinks brand means juggling Shopify orders, Xero invoices, production schedules, and distributor relationships. The Queen platform (built on Hono + Cloudflare D1) ties it all together in one dashboard.
This isn’t a startup in the “building towards launch” sense—it’s a live business generating revenue. The tech exists to make the business run smoothly, not as the product itself.